Other Interesting Facts About Promotional Products
Lasting impact vs. quick fade Only 20% of people discard a promo gift soon after receiving it. That means 80% of your spend keeps working in the real world—seen, handled, and capable of influencing be ...
Seasonal Promotional Marketing: Staying Relevant All Year
The pace of seasons and promotionTime moves fast. As you focus on promotion, the activity cycle seems to speed up. Some companies sell seasonal products, but many maintain relevance by aligning messag ...
The History of the Promotional Products Industry
Early beginningsThe first known use of promotional products took the form of commemorative buttons. Military officers wore buttons to show support for George Washington during the election period. At ...
Cast Metal Promotional Items: An Elegant Approach
A promotional metal item succeeds when customers find it useful, good-looking, and aligned with your brand. Cast metal promotional items are often overlooked, yet they deliver a refined aesthetic and ...
Buying Promotional Products: Building a Strategy
Choosing promotional products as part of your marketing and corporate branding should not be a casual decision. Branded merchandise works best as an ongoing commitment, not a one-off giveaway. To maxi ...